In this “What’s Up This Week” segment of Do This, Not That, host Jay Schwedelson highlights the latest events and trends marketers need to stay aware of, along with a...

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson tackle popular business and marketing sayings, challenging their validity and sharing perspectives from their experiences in the...

In this episode of Do This, Not That, host Jay Schwedelson dives into the habituation effect in marketing and how it diminishes the impact of email and social media templates...

In this episode of Do This, Not That, host Jay Schwedelson talks with Matt Bettis, Senior Director of Customer Engagement and Loyalty at GoTo Foods, about loyalty programs, data collection...

In this episode of Do This, Not That, host Jay Schwedelson tackles listener questions in the "Ask Us Anything" segment. He dives into fresh marketing content formats, shares tips on...

In this episode of Do This, Not That, host Jay Schwedelson delivers a brief yet insightful rundown of the latest marketing trends, pop culture highlights, and current events in his...

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson break down landing page optimization strategies to help marketers boost conversions—plus, they share some personal struggles with...

In this episode of Do This, Not That, host Jay Schwedelson dives into hidden opportunities in database segmentation for marketers, sharing strategies for both B2B and consumer databases. Plus, Jay...

In this insightful episode of Do This, Not That, Jay Schwedelson sits down with Dahlia El Gazzar, a trailblazer in the events industry, to delve into the evolving landscape of...

In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in an “Ask Us Anything” segment. Jay covers a variety of topics, from email marketing strategies...