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Speaker, author, and digital pioneer.

Jay Schwedelson is one of the top marketing experts in the U.S. His guiding philosophy centers on providing the latest, research-backed knowledge and best practices to marketers of all sizes and industries.

Jay is the Founder of, the leading free subject-line rating tool, ranked in the top 1% of all websites worldwide. Having led through the testing of more than 15 million subject lines, Jay uses his knowledge to guide organizations across multiple industries on how to implement impactful email marketing.

Jay is also the Founder of GURU Media Hub, which hosts the GURU conference, the world’s largest email marketing event, as well as other major marketing events that attract more than 50,000 attendees annually.

His podcast, “Do This, Not That!: For Marketers,” is among the most popular in the United States and has been ranked in the top 10 out of over 50,000 marketing podcasts in the entire country.

Through his agency, Outcome Media, his team executes over 40,000 marketing campaigns annually for many of the world’s most iconic and successful brands. Jay has been named to Crain’s Top 100 Industry Leaders for 10 consecutive years and was inducted into the Hall of Fame at his alma mater, the University of Florida College of Journalism and Communications, in recognition of career excellence.


University of Florida Hall of Fame Inductee (UF College of Journalism & Communications)
The University of Florida College of Journalism and Communications (UFCJC) College’s Hall of Fame: This honor was created in 1970 to recognize alumni who have excelled in their careers and has been awarded to only 169 alumni out of some 35,000 graduates.
MCNY Silver Apple
The most prestigious direct-marketing award
Crain’s Top 100 Industry Leaders
10 Consecutive Years
Ranked #1 Speaker at 20+ Industry Conferences


INBOUND – Recurring speaker
MarketingProfs – Master Class Instructor
HCIC – Keynote speaker
GURU Conference – Keynote speaker
Harvard Business School – Guest lecturer
Email Evolution Conference – Keynote speaker


Tell Me More!

Literally one of the best presentations I’ve ever attended - I learned a lot AND laughed! Thank you!

American Marketing Association attendee

Over a fast-paced hour, Jay provided relevant and current data and tips for marketing through masterful storytelling. He knows his topic well and delivers his message with an easy and self-effacing style. Audience members walked away smiling and armed with dozens of practical tips and tactics for improving their email marketing performance. It was ‘just what the doctor ordered’ for this healthcare marketing conference.

Kathy Divis, President, Greystone.Net, and Program Chair, 26th Annual Healthcare Internet Conference

This was the most engaging conference session I've ever attended! I laughed, took pages of notes and left feeling like I had impactful tactics to integrate into our email marketing strategy. Props Jay.

INBOUND session participant

Speaker is absolutely incredible. So engaging and entertaining, I could listen all day! THANK YOU FOR HAVING HIM!”

INBOUND session participant

Jay's knowledge and wisdom on email marketing far surpasses that of anyone in the industry. He took the time to share his expertise during a virtual session to hospitality professionals, and the reviews were TREMENDOUS. What was particularly valuable is the data he uses on tracking metrics like open rates and subject lines. Not only is he thoroughly entertaining, you leave his presentations with a notebook filled with ideas, tips and tricks to implement on your next email campaign.

Melissa Hansen, Private Club Membership

I vote for Jay Schwedelson as guest of the year! He was smart, funny, and professional all wrapped into one giant package. Our listeners enjoyed his topic knowledge as well as his gift to get his information across to our audience. Three cheers for Jay...hip hip hooray!!

Diana Hoskins, Social Media Coordinator, The Fitness Business Podcast

Interviewing Jay at Vendasta's Conquer Local Connect event was undoubtedly a significant milestone in my career. Jay's profound knowledge and expertise left a lasting impression on our attendees, and they simply adored him. Moreover, I was impressed with how skillfully he customized his presentation to cater to the interests and needs of our audience, making the entire experience a breeze

Vishal Teckchandani, Content Marketing Specialist, Vendasta

Jay Schwedelson's keynote at the Sandler Summit was like a double shot of espresso after lunch! His hilarious take on the do's and don'ts of email marketing not only woke us up but also equipped us with killer subject line strategies that will get buyers to open and read our messages. Choosing him for one of the closing keynotes was a no-brainer. His energy is infectious, and he always gets us laughing and learning. If you want to make sure your emails stand out in a crowded inbox, Jay’s your guy. If you want your audience to talk about your event for months, get Jay as your keynote speaker.

Jay as Keynote Speaker, Sandler Summit


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