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Do This, Not That! For Marketers Only!

Most marketers think attribution is the answer to everything, but Jay Schwedelson and Daniel Murray take it apart with stories about chasing TikTok-famous restaurants, tracking referrals that don’t show up...
Sometimes, marketing advice gets a little wild, and that’s what makes this episode a must-listen. Jay Schwedelson is on a mission to shake you out of boring subject lines with...
You never know where someone’s career will take them, and Jay Schwedelson is totally fascinated by Adam Ryan’s unconventional path—from ninth-grade American government teacher to building the B2B creator community...
Think your emails are tanking just because they land in Gmail’s promotions tab? Jay Schwedelson teams up with Danielle Gallant and Guy Hanson for Spamageddon—a crossover mini-series that’s equal parts...
You ever wonder why some content just falls flat while other stuff is suddenly blowing up, even when it feels like not much has changed? Jay Schwedelson has a wild...
LinkedIn just handed everyone—yes, even the free users—some seriously useful analytics, and Jay Schwedelson is all over it. Turns out, what you post actually impacts how many followers you gain,...
In this episode of The Bathroom Break, host Jay Schwedelson and Daniel Murray break down why naming your content or sale matters way more than you think—and swap tips (and jokes)...
In this episode of Do This, Not That, host Jay Schwedelson shares simple but overlooked email and social tactics—from skipping preheaders to breaking up text for more white space—and gets honest about his doctor’s...
In this episode of Do This, Not That, host Jay Schwedelson welcomes bestselling author and StoryBrand founder Donald Miller, who shares how brands can clarify their messaging using story structure, the power of soundbites,...
In this episode of Do This, Not That, Jay Schwedelson answers a listener’s question on how to “un-AI” your marketing content, then shares his latest reality TV favorites. ================================================= Best Moments: (00:30) Are there anti-AI...