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Do This, Not That! For Marketers Only!

In this week’s episode of “Ask Us Anything,” Jay Schwedelson answers questions about using contests and giveaways in marketing, as well as sharing his take on red carpet fashion. He...
In this week’s “What’s Up” episode, host Jay discusses several interesting marketing and tech developments, including Google’s new AI chatbot Gemini, a report on optimal ways to share content on...
In this episode, Jay Schwedelson discusses how marketers can optimize results by carefully considering what they name their content and promotions. He shares research on how subtle naming differences can...
In this episode of the “Ask Us Anything” podcast, host Jay Schwedelson answers listener questions – one work-related and one ridiculous. Jay discusses why he started a YouTube channel and...
In this week’s “What’s Up” episode, host Jay Schwedelson discusses some of the big marketing and social media happenings related to the upcoming Super Bowl. He covers Meta’s latest user...
In this episode of “Do This, NOT That,” host Jay discusses best practices around email marketing, specifically focusing on determining the optimal time to send emails. He tackles common issues...
In this short episode of the Ask Us Anything podcast, host Jay Schwedelson answers two listener questions – one about email marketing tactics involving misspelled or informal words, and one...
In this short weekly update episode, host Jay Schwedelson discusses what’s happening in the marketing and social media world this week, including major TikTok updates, the attempted comeback of BeReal,...
In this episode of the podcast, host Jay Schwedelson discusses the importance of the “after they do the thing” pages on websites. These are the pages users land on after...
In this week’s “Ask Us Anything” episode, Jay tackles a work question about improving email engagement and a fun question about the strangest job he’s had. Listeners will learn tips...