🌹AND…The Bachelorette! 🌹 🌹                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                
Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ  Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ Νβ€Œ 
 

Got Pooped on by a Bird This Week...Bet.

Yeah. Wasn't great. Happened going into a supermarket. I still went in. Still judging myself.

Sooooo....I just got back from Hubspot's INBOUND and shared all sorts of new tips and stuff. Here are some TEST IDEAS that are working right now that maybe you haven't tried:

LAST 90 DAYS:

REVERSE PSYCHOLOGY in Subject Lines is Increasing Email Open Rates by 20%+

[Business and Consumer: Source SubjectLine.com Qtrly Review]

Which one would you open???

What you've been looking for
or
Honestly, this might not apply to you

Must-read announcement
or
Keep scrolling...

Still time to jump in!
or
Might be too late...

Don't Miss this!
or
Nothing important here...

Here is the deal...Everyone does the same stuff. 'But this is off-brand' 'my boss won't let us try this' 'I am in a regulated industry'...You can find whatever excuse you want to have poor performance, or you can fight to try stuff that might actually work. It is not like you are asking for extra budget! You are asking to take the smallest risk on Earth. C'mon! Just test it!

THIS IS NEW....and worth Testing!

This is NOT about all the 'tabs'...like promotions tab or whatever.

This is totally different. Apple (in its mail app -- the blue app thing on your phone. Yeah, the one that 47% of all email is read on [Source Validity])

You can use certain words now and show up as a PRIORITY EMAIL (and on lock screen). If you do show up it increases your overall email open rates by 28%!

SO HOW DO YOU SHOW UP???

iphone

'CONFIRMATION-TYPE' TERMS AT START OF SUBJECT LINE INCREASE PRIORITY PLACEMENT BY OVER 50%!

TOP 'CONFIRMATION-TYPE' TERMS FOR MARKETING EMAILS

Example Subject Lines:

(btw if you want to see all the stuff I shared at INBOUND that might be slightly useful I put the slides from the 3 sessions I did here -- and UNGATED -- hooray! Right here)

READ THIIIIIIIIIIIIIIIIIIIIIIIIS!!!!

This is BEYOND REAL!

At GURU Conference (that is the bonkers virtual+free conference about email marketing that my crew puts on) we are -- WITH YOUR HELP -- going to be attempting to break the Guinness World Record for the most number of people playing Air Guitar virtually at one time. We need as many people as possible to sign up to be on screen during this part of the event!!!

Annnnnnnnnnnnnnnnd....FLAVOR FLAV is going to be doing it with us! Yup. You can tell your grandkids you are a world record holder! C'MON!!

Just go to this form and then as details come together, we will hit you up to be ready to be on screen to Air Guitar for 90 seconds.

We are trying to break the record that is held currently by Bill and Ted's Bogus Journey the movie. We need 188 people! THIS IS NOT A JOKE! Go here to be part of history!!!!

Air Guitar

BIG BTW -- I read and reply to any replies here and if you want to partner or have me involved in anything you are doing let me know!! Ok, back to the nonsense...

Since You Didn't Ask...

For any new readers of 'Scoop' this is where I share stuff that has nothing to do with anything that is actually helpful or useful...

WATCHING:

THE BACHELORETTE [ABC] -- Taylor Frankie Paul is going to be the Bachelorette this season. If this means nothing to you then you have way more of a life than I do. Who is she??

She stars on The Secret Lives of Mormon Wives. This whole thing is gonna be a hot mess. Why you ask?? Taylor and her then-husband Tate Paul had a "soft-swinging" arrangement within their social circle. She then cheated outside of the swinging agreement!! What does that even mean???

UNKNOWN NUMBER: THE HIGH SCHOOL CATFISH [NETFLIX] -- Social media is the worst!! My wife saw a spoiler on this whole thing by accident and now we can't decide if we should watch it??? Everyone says it's great but does knowing the end ruin it?? I don't know the end but still kinda stinks that she does. WHAT SHOULD WE DO??

And we only have a few FREE virtual seats left for GURU Conference! Don't you want to hang out with Nicole Kidman??? Grab one of the final ones here -- www.GuruConference.com

Best,
Jay

p.s. pass along to a friend if you think they may want to sign-up....www.JaySchwedelson.com

p.p.s. I READ THE REPLIES so write back!!!

ANNND -- Do me a massive favor and try my podcast and if you are really awesome subscribe -- THANK YOU - Here is the show