When you use swag or prizes to drive engagement people ONLY respond if they think they have a chance to actually get the thing. So, what does this actually mean?
Swag or Prize Giveaway Engagement Based on # of Winners:
Source: Worldata Research 2024 Content Summary
Annnnnnnnnd…what you give away matters. NOBODY needs another mug (unless it is a Stanley)!
Give people stuff they ACTUALLY might want…NO Joke – this shirt is the swag we are giving out at our GURU Conference this year…(you will need to actually show up to the event to get one)
My Favorite ChatGPT Prompt Currently for Email Marketing…
People are just not leveraging ChatGPT and the ability to upload emails and have AI give back input enough.
You can upload a picture of any email right where the green circle is. It is free and could not be easier to do at www.chatgpt.com.
After you upload your email use this prompt –
PROMPT:
“Analyze this email and give me feedback broken down as if you were the following experts: Email marketing genius consultant who can share all things that you would adjust or test in future emails, the most talented graphic designer, the world's best copywriter, and someone that is funny and has great ideas on how to create engaging content”
I am telling you this will give you so much to test and will make you rethink everything in your life…why are we even here? Why am I always hungry after eating salmon?
Sure, this next part is an AD – buuuuuut I never partner with companies that are not doing crazy cool stuff…this is super worth it. For real!
Ever had that moment where your campaign hits the right customer at the right time and exceeds expectations across the board? (yes, this is actually does occur)
You’re happy, your customer is happy. As a marketer, that limitless feeling NEVER gets old.
I was recently shopping on a major e-commerce site that seemed to read my mind, presenting me with exactly what I was looking for and guiding me to the perfect product. Then, I was hit with the most personalized marketing emails and SMS messages I’ve ever received.
I had to dig deeper into how they did it.
Enter Bloomreach – the AI powerhouse behind that mind-blowing personalized experience.
When I had the chance to collaborate with them, I was excited to learn how AI was transforming marketing strategies and delivering amazing results for some of my favorite brands.
If you’re curious about how AI can level up your marketing efforts, THEY’RE SHARING A FREE GUIDE with practical ways to leverage AI for your brand’s success.
C’mon! It is FREE and very Awesome – right here:
https://visit.bloomreach.com/ecommerce-profitability-use-cases?utm_campaign=2406-tofu-sponsored_content-brand_influencer-experience&utm_medium=paid_social&utm_source=linkedin&utm_content=jay
Trust me, AI isn’t just a future trend; with Bloomreach, it’s a game-changer 💡
#Bloomreach #Partner #BeLimitless
SINCE YOU DIDN’T ASK…
For any new readers of ‘Scoop’ this is where I share stuff that has nothing to do with anything that is actually helpful or useful...
WATCHING:
LOVE IS BLIND UK: [Netflix] I think every British person is cooler than I am. I love everyone on this show…Other than Sam. Sam is the biggest tool of all-time. It is not even close. This is really what he said:
JLO:
BENNIFER: I am so angry. This is the best meme I have ever made and I feel like I can’t use it anymore. This was also the moment that the entire planet knew this was not gonna workout.
QUESTIONS YOU SHOULD REPLY TO THIS EMAIL AND ANSWER:
Team Ben or Team Jlo? ME: idk…gonna go watch Gigli movie.
Who will The Bachelorette choose? ME: My Prediction – Nobody. NO ENGAGEMENT!
Is the Summer over or am I annoying? ME: Both
Was there anything remotely useful in this newsletter? ME: no.
C’mon. reply. Why not? (I put waaaaaay too many pics in this newsletter. My bad).
thx
Jay
P.S. If you know anyone who might want to get this newsletter or perhaps you don’t like them they can sign-up at www.JaySchwedelson.com
P.P.S. If this is the first time you read one of my newsletters you might be wondering what is going on. That is totally fair. And sadly, this is how they basically all go.