I just had to CHANGE this newsletter SUPER Fast because of the ridiculous news about the GOLDEN BACHELOR….(see at bottom)

First, some marketing tips that may or may not be useful….

“This is the WORST Newsletter!” 🤢- Said Everyone

TESTIMONIAL SUBJECT LINES IN OUTREACH EMAILS:

INCREASE OPEN RATES 22%

EXAMPLES: These are subject lines…

• "Transformed my business overnight! 🚀 - CEO's testimonial"
• "Saved us time and money! 💰 - Happy Customer"
• "Revolutionized our workflow! ⚡ - Satisfied Client"
• "The secret to our success! 🔑 - Raving Review"
• "Doubled our ROI in weeks! 💼 - Client Testimonial"
• "Unmatched quality and service! 👌 - Impressed Customer"
• "Exceeded all expectations! 🌟 - Thrilled Client"
• "Game-changer for our industry! 🎮 - Happy User"
• "Best investment we ever made! 💡 - Client Feedback"
• "Achieved results beyond belief! 🎉 - Delighted Customer"

ANNNNNNNND….Use TESTIMONIALS Everywhere! (BTW you only need ONE testimonial. You gotta have ONE testimonial!)

Destination Pages That Have Client Testimonials Have Increased Conversion Rates:

Consumer = UP 18%
Business = UP 21%

So sorry….I have wasted so much of your time…

Today I released the 100th episode of my random podcast…

Who cares! - this would be my reaction to reading that if I got this email. Totally fair.

Since you read this far already here are some IRRELEVANT Stats/Learnings from 100 Episodes of ‘Do This, Not That’ Podcast…

• 14% - REALITY TV TALK – that is the percentage of time that I have dedicated to talking about trash TV. (No idea if that stat is real. Feels like it is closer to 40%)
• 50+ - That is the number of emails I have gotten saying “you are a loser and go away” (I am paraphrasing).
• 5+ – That is how many times I have spilled my coffee/Celsius and screamed something vulgar and had to start over recording. 
• 100% - I NAILED ALL the couple predictions I made about Love is Blind Season 6. Very proud.
• 88% - This is the percentage of shows where I have shared something embarrassing (also no idea if this is correct and it feels more like 100%).

So now what?? Anything left in the tank?

Luckily there will be plenty of useless things to discuss with Golden Bachelorette and Love is Blind season 7 coming soon…oh, and there will probably some new marketing stuff to discuss too.

We actually have some huge plans to spread this nonsense even further!

And we have some HUGE guests coming on….For example – NEXT WEEK – Amy Porterfield is coming on! (and you know I will get to the bottom of the trash tv she watches!)

And here is the actual 100^th Episode that I just dropped this morning….

APPLE EPISODE

SPOTIFY EPISODE

Since You Didn’t Ask...

For any new readers of ‘Scoop’ this is where I share stuff that has nothing to do with anything that is actually helpful or useful...

UGGGGGGHHHHHHHH:

SHE IS LUCKY! – Gerry lied about his past relationships. And he liked the other woman that he didn’t pick…it was obvious. Does this make me less excited for the Golden Bachelorette? NOOOOOOOO…..Ready for September. Bring it on.

DON’T WATCH: ‘3 BODY PROBLEM’ [Netflix]: This show STINKS!

Ok, I need to go and recover from this bachelor news….very upsetting.

Best,

Jay

P.S. C’mon – TRY the podcast…why not?

P.P.S. Reply and let me know how life is going or what TV I SHOULD BE WATCHING?

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