I know this sounds boooooring. I am really trying to make the podcast very similar to THIS NEWSLETTER. So quick tips, and then at the end some really dumb stuff about life. Hope you give it a try (and if you do – PLEASE email back and let me know what you think, cause this is a whole new adventure we are trying)! Here are links to PODCAST:
(or elsewhere, just look for DO THIS, NOT THAT with Jay Schwedelson from GURU Events)
EMAIL TIPS, TIPS, TIPS, TIPS….
The Pre-Header, also knows as the 2nd Subject Line, is really important! BUT…
Have you tested NO PRE-HEADER at all? Not sure if this will last but for now it is giving a boost!
NO PRE-HEADER INCREASING OPEN RATES: Last 60 Days:
BUSINESS: 12%
CONSUMER: 15%
LAST 60 DAYS: ‘UNLOCK’ Increasing Email Open Rates:
‘Unlock’ as First Word in Subject Line Increasing Open Rates:
BUSINESS: 21%
CONSUMER: 24%
Happy Holidays! What Are You Getting Me?????
Only 4 Months Left in 2023! And HOLIDAY Focused Emails are WORKING already for BOTH Business and Consumer…
LAST 30 DAYS OPEN RATES INCREASE WHEN THESE WORDS IN SUBJECT LINE:
BUSINESS:
Holiday Season = UP 19%
Q4 = UP 20%
Black Friday = UP 17%
CONSUMER:
Holiday Season = UP 17%
Black Friday = UP 24%
Since You Didn’t Ask...
For any new readers of ‘Scoop’ this is where I share stuff that has nothing to do with anything that is actually helpful or useful...
WATCHING:
THE BACHELORETTE – [ABC] – First off, Dotun better be her choice. Joey seems freaked out. Great season. Golden Bachelor is gonna be a mess and I will be watching. I know how much you care about this topic.
RHONY – Real Housewives of New York is GOOD now! They have a new cast. Very into the new season.
GUY’S TRIP:
GUYS TRIP RECAP – I mentioned in my last newsletter that I do an annual guys trip with my buddies from college. It is a 3-night trip. I am officially stating that I am not capable of going out 3 nights in a row anymore. I was made fun of because I was in bed by 9:00pm on night 3. I also broke the record for how much pizza can be consumed in a 3-day span. I felt really good when I got home.
HOPE YOU GIVE THE PODCAST A TRY!!! Thanks!
Jay
P.S. Our SubjectLine.com site now has a ChatGPT integration (and is 100% FREE)! And it is sorta fun – you gotta try it!
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