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Do This, Not That! For Marketers Only!

Marketing feels like guesswork until you can actually predict what people will notice before you hit send. Jay Schwedelson shares a simple way to use the new ChatGPT 5.2 to...
Holiday urgency is real, whether you are trying to squeeze into your jeans or squeeze in those last few deals, and on this Bathroom Break Daniel Murray pulls Jay Schwedelson...
Subject lines that tap into who your audience wants to be, a bathroom emergency at a Nashville hot chicken spot, and a minus-200 degree cryotherapy experiment all show up in...
Holiday gift snooping, F-bomb subject lines, and an AI country hit somehow all end up in the same conversation, and Jay Schwedelson has opinions. From Lowe’s genius decoy gift boxes...
December might feel slow for B2B, but Jay Schwedelson and Daniel Murray are using it to double down on what actually worked in their email programs this year. They trade...
Think your B2B world is doomed to be dry and boring? Kathryn Frankson sits down with Jay Schwedelson to prove the opposite, pulling stories from massive fintech stages, tiny city...
December might feel like a throwaway month, but Jay Schwedelson is here with a simple shift that turns the end of the year into a lead and revenue spike by...
From under-16 social media bans in Australia to the sneaky reason your email should never go out exactly on the hour, this weekly rundown packs in plenty of usable takeaways...
A quick-hit Bathroom Break with Jay Schwedelson and Daniel Murray that actually makes social feel manageable again — from tiny boost budgets that move mountains to a commenting play that...
Most people cranking out content feel like they’re on a hamster wheel, and this one is Jay Schwedelson basically turning his own burnout into a live strategy session with Caleb...